Presenting Partner

About Alberta Pork.

The Alberta Pork Producers Development Corporation (Alberta Pork) is a non-profit organization representing the province’s registered hog producers before government, industry partners, media, the general public and other interest groups.

Event Partners

Hickory Street

Authentic Southern BBQ right here in Southern Alberta! Brisket, ribs, pulled pork, chicken and all the fixin’s! We are so excited to serve amazing southern BBQ to southern Alberta in both our restaurant and food trucks!


DrumBo Handcrafted by Albertans who cook on them. We use our smokers every day, get yours now. We don’t even own propane grills because of everything we’ve learned about cooking over charcoal and we’re happy to share all our barbecue secrets with you so that you can get the most from your DrumBo.

Hudsons – Lethbridge

At Hudsons, we invite you to enjoy Canada’s Pub with good friends and soon-to-be good friends. No matter who you are or where you’re from, you are always welcomed here.

It’s not the way you look, or how much you spend. We care about creating a fun, social atmosphere that’s distinctly Canadian, where anyone can explore awesome food and drinks, and discover great connections, anytime.

We are all different. We are all Canadian. We can all be happy at any hour.

106.7 ROCK

106.7 ROCK is the proud media partner of Smoke, Wind and Fire.  Lethbridge's rock station, CJRX-FM is owned by Rogers Media and streams live on